These snacks are perfect for on-the-go, packed with protein, and made with simple, quality ingredients — basically everything you’d want in a grab-and-go snack.

From their bold new packaging to the savory details in every shot, this was such a fun session to style and capture. I’ve also worked on other Archer favorites, so it’s been awesome to see how their brand continues to grow. Watching a brand evolve — and getting to be part of that story through photography — is something I truly love.

If you spot these new beef sticks and minis out in the wild (or in your local grocery store aisle), now you know a little behind-the-scenes scoop!